Publications
Article · Journal of Retailing and Consumer Services · June 5, 2018
Understanding moderating effects in increasing share-of-wallet and word-of-mouth: A case study of Lidl grocery retailer
Aijaz Ahmed Shaikh, Heikki Karjaluoto, Juho Häkkinen
Customer Service Quality and LoyaltyConsumer Market Behavior and PricingDigital Marketing and Social Mediamoderating effectshare of walletword of mouth
More by Dr. Aijaz A. Shaikh
- DIGITAL SOCIAL INNOVATION — A NARRATIVE REVIEW AND FUTURE RESEARCH DIRECTIONSInternational Journal of Innovation Management · 2026
- Why Users Stay: Bridging Adoption and Continuance in Bitcoin Use through a Mixed-Methods ApproachInternational Journal of Innovation Studies · 2026
- Governance of Generative AI in Developing Country Universities: A TOE–Based Integrative Review of Global Guidelines and Institutional PoliciesJournal of Information & Knowledge Management · 2026
- Digitalization of logistics: new export opportunities for the meat industry of the Republic of KazakhstanProblems of AgriMarket · 2026