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Daulet Medeubayev

@daulet-medeubayev

Senior Product Analyst

I like tracing where people drop off in a product journey and testing a fix. Recently, that has meant working on search, checkout, and seller onboarding, alongside building faster Clickhouse pipelines.

Career

Experience: 6 years

Experience

Senior Product Analyst

Teez

E-commerce

Oct 2024 — Present

Ran product experiments and funnel analysis that improved conversion, registration, and seller onboarding, and built Clickhouse pipelines that cut dashboard latency.

• Spearheaded end-to-end design and analysis of 5+ A/B tests (search ranking, checkout) via Python (statsmodels), driving a +5% Purchase CR and uplift in GMV across 100K+ monthly active users. • Drove a 15% improvement in search-to-click conversion by analyzing search queries and user engagement patterns to implement data-informed product enhancements. • Analyzed customer journeys and funnel drop-offs using session recordings, delivering a data-driven SMS UX redesign that boosted the registration completion rate by 9%.

Product Analyst

Tele2 Kazakhstan

Telecom

Oct 2022 — Oct 2024

Used experiments and quasi-experimental analysis to improve retention and app DAU, automated KPI reporting, and reduced analyst onboarding time.

• Boosted user retention by 5% across a multi-million subscriber base by designing 10+ Amplitude and Clickhouse A/B tests for personalized SMS/push campaigns. • Grew mobile app DAU by 7% through hypothesis-driven analytics, leveraging advanced variance reduction (CUPED) and quasi-experimental methods to accelerate feature validation cycles. • Automated Ecosystem KPI tracking via Python and Oracle, eliminating 15+ hours/week of manual work and enabling C-level leadership to self-serve real-time metrics.

Data Analyst

Magnum Cash&Carry

Retail

Jun 2020 — Oct 2022

Evaluated promotions, built dashboards for commercial managers, and automated a supplier data pipeline, improving campaign ROI and data processing.

• Evaluated marketing effectiveness via 5+ A/B tests, directly steering annual promo budget allocation and boosting campaign ROI across 50+ retail categories. • Built 20+ automated QlikSense dashboards adopted by 50+ commercial managers, eliminating reporting lag and reducing stockouts. • Automated a legacy supplier database pipeline via GitLab CI/CD, accelerating data processing speed by 5x and reducing pipeline failure rates by 80%.

Education

MS, Information Technology

International Information Technology University

2023 — 2025

BS, Business Analysis

International Information Technology University

2019 — 2023

Skills

A/B TestingExperiment DesignPower/MDEStatsmodelsVariance Reduction (CUPED)Causal Inference & Quasi-experimentsDiff-in-DiffCausalImpactSynthetic ControlCohort & Funnel AnalysisUnit Economics (LTV, CAC, Churn)Retention TrackingSQL-based Attribution ModelingJTBDNSMAARRRAdvanced SQLWindow FunctionsCTEsQuery Optimization