Seilkhan Myrzakhanov

Product Manager

Mycar Digital

- Own two products end to end, from discovery to delivery, at the largest automotive holding in Kazakhstan: MyService (online service booking) and Lifestyle (the "My Car" virtual garage). Team of 7: Backend, Frontend, 1C, QA, Design, KAM - Grew online service booking from zero to 3000+ bookings per month in 3 months after the MVP release, turning the channel into a meaningful source of service bay utilization for the holding - Redesigned the booking flow, which doubled daily bookings (from 41 to 84) in the first week after release

Product Manager

Bank Center Credit

- Launched an installment payment MVP that cut Time to Money from 5 minutes to 1 minute, driving MAU growth in the installment product - Ran a payment category analysis that increased revenue by 7% and reduced costs by 9% - Owned installment products from discovery to delivery: BPMN, CJM for bottleneck analysis, roadmap to production release - Led the redesign of the payments section in the bcc.kz app: defined the key metrics (CR, transaction speed) - Launched a cashback program: ran competitive analysis and proposed mechanics aimed at retention and growth of customer transaction activity

Product Manager

Hero's Journey

Project work - Increased conversion from the Heros Week trial into the core Heros Pass product from 20% to 35-40% within 2 months by improving usability and value communication - Improved the referral system, growing the share of users acquired through the referral program from 10% to 40% - Analyzed the funnel and key metrics (CR, CAC, engagement rate and others) to find growth opportunities

Key Account Manager

Kolesa Group

- Grew B2B advertising revenue by 20% in 6 months by optimizing account management and introducing new advertising packages - Increased average client spend by 30% through personalized upsell and cross-sell strategies - Increased client retention from 20% to 35% by building a system of individual account support - Closed 50M KZT in deals with major car dealerships, property developers and B2B clients

Senior Product Management

Broduct Bee