Talk · E3S Web of Conferences · January 1, 2023
Mechanisms for ensuring the sustainable development of postal companies based on their strategic competitive advantages
Kulman Orazbayeva, Mussa Niyazov, Gulder Abayeva, Batyr Orazbayеv, Aruana Akisheva
Abstract
The purpose of the work is to study the mechanisms used to ensure the sustainable development of the company based on the strategic competitive advantages of postal companies. The research uses: methodology based on the application of general scientific methods to ensure the sustainable development of the company and strategic management methods for the development of strategic competitive advantages; statistical methods for analyzing the state and development of the company and methods of expert assessments to determine the prospects for the development of the company, to identify the strategic competitive advantages applied in practice. The originality of the research lies in the fact that the proposed methodology and algorithm for the formation of a sustainable development mechanism allow for the sustainable development of the company under study. The identified and described basic components of the mechanism for the sustainable development of postal companies make it possible to analyze effectively, evaluate and implement the principles of their sustainable development. A scheme for compiling a list of tasks to ensure the sustainable development of the company and methods of forming a mechanism for sustainable development of the company based on the design of managerial innovations and benchmarking have been created.
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